Social networks really should be called “data mining platforms.”
What a brilliant invention, really. People like Orwell had no idea that people would voluntarily and happily engage in self-surveillance and then collectively call people weird who refused to do so.
When someone complains about a plot point being unrealistic in a novel or movie, I invite them to look at realities like these; no one would be stupid enough to make this shit up and yet it exists in the real world every day of the week.