Twitter ad targeting is a bit imprecise.

I am getting an ad for equipment designed to help spine surgeons.

While I am flattered by the implication that I would know how to use this technology, and I am glad it was invented, I am not sure how this ad is supposed to help me.

— Alan Cole (@AlanMCole) December 16, 2019

When I use a browser where I happen to see ads on YouTube, I get ads for Plan B, shampoo that appears to be attempting to appeal to Latinas, and various ones for mascara and the like.

So…YouTube seems to think I am a Latina (woman) who does not want to become pregnant, and who also needs some help with personal grooming. Those algorithms are killin’ it, ya’all!