Well, maybe a little sort-of more

This isnโ€™t directly complaining about Australis, but sort-of related.

However, this is one of the most insightful comments Iโ€™ve ever read about the tragedy of modern UI and UX design.

Interface utility is a nuanced concept. The average person barely realizes this concept exists and yet they are allowed to collectively OK design decisions via market study. Developers have faith in these studies based on the flawed premise that the members of the studyโ€ฆ

  • represent their users on average
  • will understand and report on the interface utility

Not only are these both false, the average person will primarily report on with whether an interface is visually appealing or not.

Itโ€™s really worth reading the rest of it. This is what I was alluding to in my claim that developers do not understand data analysis and even what they should be analyzing.

Leave a Reply

Your email address will not be published. Required fields are marked *