Ever notice how the definition of being yourself (including all of those analogues promoted by conservatism, liberalism, and feminism) promote the ends of capitalism utterly? Consume, get massively fatter, pursue a dream job, buy a house, buy a carโฆbuy, buy, buy, consume more and yet more. Funny that, isnโt it?
Being myself has nothing to do with capitalism or any of its goals. My ambition is to get away from all of that psychologically and physically. This is not wholly possible as neolib capitalism has subsumed all of society and civilization on the way to destroying it, but itโs still a worthy target.